going through the shock of the New Girl Order. That raises an interesting question: Why are SYFs in the United Statesthe Rome of the New Girl Orderstill so interested in marriage? Those women reached adulthood, which usually meant 18 or even younger; married guys from their village, or, if they were particularly daring, from the village across the river; and then had kidsend of story, except for maybe some goat. Under the New Girl Order, though, women delay marriage and childbearing, which itself tends to reduce the number of kids, and sometimesbecause the opportunity costs of children are much higher for educated womenthey forgo them altogether. True, fertility decline often spurs a temporary economic boost, as more women enter the workforce and increase income and spending, as was the case in 1980s Japan. The most recent census data show a sharp increase, over just the past six years, in the percentage of Americans in their twenties who have never married. Why get married when you can party on? SYFs are also looking for wheels, and manufacturers are designing autos and accessories with them in mind. Seek out the trendy shoe stores in Shanghai, Berlin, Singapore, Seoul, and Dublin, and youll see crowds of single young females (SYFs) in their twenties and thirties, who spend their hours working their abs and their careers, sipping cocktails. Marriages frequently began as the result of unplanned pregnancies. According to Tomáš Sobotka of the Vienna Institute of Demography, young people had plenty of reasons to schedule an early wedding day. The power of the SYFs designer purse is also at work in the entertainment industry.